Putting Marketing Data to Work
Since 2002, the eMetrics Summit has provided marketing professionals with practical, tactical insights on using data to optimize marketing.
Marketing will always depend on killer creative, but even baseball is improved with analytics. eMetrics is where you can:
- Get up to speed on measuring and improving your marketing
- Become more valuable to your company and/or clients
- Make a significant, quantifiable difference
- Further your career
The eMetrics Summit is a diverse community of online marketing professionals, sharing unique ways to glean and apply marketing insight from data.
I ask my speakers to focus on the day-to-day, get-‘er-done tasks that marketing people need to know about – rather than pontificating about how marvelous the future is and how we’re all going to be data scientists and machine learning AI’s will cook our breakfast and brush our teeth.
These speakers deliver the practical, tactical goods rather than the thought-leadership buzzwords. Come learn what you need to know and how to make it happen
– Jim Sterne
Lifetime Association Partner

A Farewell to the eMetrics Summit
After 16 years and 83 conferences in 20 cities around the world, the eMetrics Summit has come to a close. By all accounts, the eMetrics Summit was wildly successful at building a community, inventing an industry, and founding the Digital Analytics Association. Since...
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read moreTop Dog KPI’s: Why Do We Measure?
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read moreInfographic: Must-Know Information About the eMetrics Summit
The eMetrics Summit continues to evolve as the ultimate digital marketing analytics conference. Beginning with the launch of the first eMetrics Summit held in Santa Barbara in 2002, through the 74 conferences held around the world to date, over 13,200 alumni have...
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