I attended my first eMetrics early in my analytics career, back when the industry big-shots were just normal guys, and we all fit into one room for dinner. I can’t think of a better way for a new analyst to launch a productive and effective career. Now, as an established industry professional responsible for developing a large global team, I still attend eMetrics, sometimes in more than one country a year, but this time to identify and foster high-level partnerships between organizations that can launch productive and effective collaborations. Finding young talent who might help take my team to the next level is an extra bonus.
David Rhee, Global Marketing Analytics, adidas group
City Square Consulting
Team Lead, IBM developerWorks Web Analytics