Blog

  • Analyzing the Time you Spend Analyzing

    Joe Megibow’s 45% 45% 10% Analytics Blend It is always a pleasure speaking with Joe Megibow, Chief Digital Officer at American Eagle Outfitters and member of the Board of Directors of the Digital Analytics Association. But this time, it was recorded for posterity. Joe spent an hour with me as ...

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  • Post-Click Analytics

    Would you do me a favor? I am just starting to delve into this one and need some feedback: What’s different about digital analytics after they log in? So much of the work we do and the focus of blogs, articles and events is on conversion. So much so that last year, I started the Media Analytic...

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  • An Analytics Tool that Tells the Story

    What if your analytics tool simply wrote your report for you? When Cat Iuga and Daniel Herdean first approached me about their startup I was intrigued – their tool was cool, but I had seen something similar as couple of years back. Andy Crestodina, Strategic Director of Orbit Media had mention...

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  • PowerPoint Karaoke at eMetrics Summit

    PowerPoint Karaoke at eMetrics Summit Be Careful What you Wish For It started out quite simply, with a tweet. @LeaPica posted: PowerPoint. Karaoke. And Improv. Santa finally got my letter: http://leapica.me/1I220MQ  @jimsterne idea for @emetrics? To which I could not help but reply: I hereby chal...

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  • eMetrics Summit Attendees Proven Successful

    Come to the eMetrics Summit and get a leg up on your career. That’s quite a promise, isn’t it? Want to see proof? Want data?? Here are the people who came to the first eMetrics Summit in Santa Barbara in 2002: (Last entry = present position)   Matthew Apps 2002    Senior Admini...

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  • eMetrics Summit gets all Uptown Funky

    Hey, remember these fun videos? First, there was the “Modern Data Analyst” Then came “The Day Our Privacy Died”   Well, it’s time for the eMetrics Summit to get funky.  Uptown Funky! Why?  ‘Cause it’s time to take the eMetrics Summit Uptown where ...

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  • Pick the brain of eMetrics Speaker, Gary Angel

    With his upcoming presentation at the eMetrics Summit in San Francisco, we interviewed Gary Angel, Partner at EY. Widely considered one of the leading digital measurement experts in the world, Gary leads EY’s Digital Analytics Practice. Pick the brain of Gary Angel as he shares his experience in d...

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  • Get to know Karandeep Singh

    Hello Karandeep, you are Head of Analytics & Insights at Digital Annexe. Please, tell us about the relevance of digital/web analytics for your work. What are you doing in this field, and where do you want to go within the next year? Analytics is at the heart of what I do to earn my ...

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