by admin | Jan 25, 2016 | eMetrics Marketing Optimization Summit
Over the years, there have been over 100 free tickets handed out for the eMetrics Summit. Yes, more than 100. Why? And how do you get one? Why Free Tickets? There are those who have a massive passion for digital analytics but are not working at the moment. There are...
by Jim Sterne | Jan 18, 2016 | eMetrics Marketing Optimization Summit, Speaker Insights and Interviews
eMetrics Summit Interview Series: Shiyi Pickrell at Microsoft In anticipation of her presentation at eMetrics Summit in San Francisco, April 3-6, 2016, we asked Shiyi Pickrell, Ph.D., Senior Manager Digital Analytics at Microsoft, a few questions about pursuing...
by Jim Sterne | Jan 11, 2016 | eMetrics Marketing Optimization Summit, marketing optimization
In Ian Flemming’s Goldfinger, Auric Goldfinger is annoyed when James Bond shows up a third time and says, “Once is happenstance. Twice is coincidence. Three times, it’s enemy action.” So far, I’ve only come across this twice so this is...
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