As the leading conference covering the impact of data & technology on marketing, eMetrics Summit focuses on driving business results through data analysis and technology adoption.
- Become more relevant and valuable to your organization
- Understand the power of today’s tools and techniques
- Learn from experts and peers
- Get answers
Marketing Professionals
- CMOs
- VPs/Directors
- Managers
- Web/Digital Analysts
- Business Intelligence Experts
IT Professionals
- CIOs/CTOs
- IT Directors/Managers
- Architects
TESTIMONIALS
Andrew Janis
General Mills
Jerie Dahlman
Allstate Insurance
Rob Norton
Symantec
Kirstii Compton
Cigna
Kennen Choiniere
Hagerty
Asad Halim
BNSF Railway
Ronny Kohavi, Partner Architect, Online Services Division,
Microsoft
Sachin Makhija
FedEx
Michele Kiss
Web Analytics Demystified
Jim Lollar
BlueCross BlueShield of Tennessee
Sharon Flynn
TVO
James Standen
nModal Solutions
Bryan Olshock
Red Door Interactive
Chris Johannessen
TPG Direct Omnicom DAS
René Dechamps Otamendi
Mind Your Privacy
Rachel Pasqua
Organic
Stephane Hamel
Cardinal Path
Tim Wilson
Resource Interactive
Adam Resnick
SPIE
Amanda Watlington
City Square Consulting
Dan Hoffman
SmartDraw
Diane Hoag
Team Lead, IBM developerWorks Web Analytics
Errol Hau
ForeSee
David Yoakum
Gap Inc. Direct
Lori McNeill
Dermstore
Alex Nathanson
RainBird
Dean Abbott
Abbott Analytics
Michelle Farr
Observepoint
Allaedin Ezzedin
E-Nor
Paul Terry
Apartmentguide.com
The Location: Office of the Executive VP.
The Topic: I casually drop by, to discuss my interest in links.
Me: …if we can get links from sites like that….
Exec VP: [doesn’t understand, but pretty much glad to see anyone this excited about something] Me: …that’s why links are so important.
Exec VP: [eyes go to 5% glazed over] Me: …so that’s why I’m so interested in 301 redirects.
Exec VP: [eyes go to 10% glazed over] Me: ….it’s a pretty obscure topic.
Exec VP: [eyes now 15% glazed over] Me: …[thinking fast] …but anyway, I’ll shield you from all that. What’s important is that you give me education and resources, I’ll give you business.
Exec VP: [eyes clear, smiles, expression says, “This guy gets it.”] Me: …[turn to leave] Exec VP: Great to have you back!
So thanks Jim. : )
This really happened.
Gregory Moore
Acteva
Dave Rhee
Riot
Natalie Spence, Web Analyst
Business Objects, Vancouver, BC
John Lovett
Web Analytics Demystified
Blake Harrison,
Senior Manager Marketing Optimization and Customer Experience,
Charming Shoppes
Jeremy Cooker, Consultant,
New Orleans Tourism Marketing Corp.
Mitsue-Links Column
Toshihiro Nishikawa, Mitsue Web Consulting
It was a great event. My head is still spinning.
Clint Ivy
Instant Cognition
Avinash Kaushik
Occam’s Razor
Marshall Sponder
WebMetricsGuru
Neil Mason, Applied Insights
Foviance
Vicky Brock of HBR
Web Analytics Scotland
Robbin Steif
Guy Creese, Former Research Director,
Internet Analytics, Aberdeen Group
Paul Strupp, Sun Microsystems
Web Analytics Analyzed
Kristin Zhivago President,
Zhivago Marketing Partners
Eric Peterson
Web Analytics Demystified
Kevin Kauzlaric
Kauzlaric Consulting
Tom Miller
M3 USA
Kara Johnson
Career Builder
SESSIONS
Buzz Alliance
Nobody Knows the Trouble I’ve Seen – From the start in 2002, the eMetrics Summit has been the place to discuss and share our common problems. These are your people – they understand your situation. Share your problems with like-minded professionals is your path to answers, and a little empathy.
The One Weird Trick I Wish I’d Known Sooner – Time to pay it forward by sharing the best advice you’ve got. This isn’t just for laughs, the best tip wins cash. Your table will have 30 minutes to share tips and decide which one is the very best… and then it’s an open competition. The entire audience will choose which hint, tip, trick or recommendation deserves the eMetrics Summit Top Tip Award and a crisp, new $100 bill.
Speed Networking
It’s time to get serious about growing your network. You’ll have one minute to give your elevator pitch and one minute to get to know your neighbor. When the bell rings, it’s time to switch and meet the next one. The very best way to meet the most people in the least time to find those you want to connect with further. If you value your career, bring a stack of business cards and get ready to introduce yourself.
Networking is Job One
Breakfast, Lunch, Breaks and Receptions are your chance to grow your network. Do not hide in the corner or think your email is more important than meeting people!