Mar 18-21, 2013
San Francisco
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June 10-13, 2013
Sept 29-Oct 3, 2013
Oct 14-15, 2013
Oct 23-24, 2013
Nov 4.-5, 2013

eMetrics Marketing Optimization Summit

London 2011: 30 November - 1 December

Speakers include

Tom Betts
Tom Betts
Financial Times
Ross Jenkins
Ross Jenkins
Rapp Collins Worldwide
Bryan Eisenberg
Bryan Eisenberg
Jim Sterne
Jim Sterne
Paul Francis
Paul Francis
Domino's Pizza
Marcus Missen
Marcus Missen
James Perkins
James Perkins
Shop Direct Group
Craig Sullivan
Craig Sullivan

Returning to London as part of Data Driven Business Week, eMetrics Marketing Optimization Summit offers the most comprehensive and forward thinking forum on best practices, tools and techniques to optimise successful marketing programmes. Known for attracting the highest level of experts and knowledge leaders in the industry, the Summit explores the art and science of measurement, optimisation and analytics.

Attendees will learn how to:

  • Increase marketing ROI through optimisation of campaigns, communications, content, and overall customer experience.
  • Establish a marketing metrics baseline
  • Correlate offline and online measurements
  • Connect customer satisfaction data with customer behavior data
  • Change a corporate culture to embrace marketing experimentation
  • Increase measurable value from your website, campaigns and communications
  • Understand how to make the most of social media through metrics
  • Improve the online customer experience
  • Increase customer satisfaction and loyalty
View Videos about eMetrics Summit by Speakers and Producers

Marketing managers, web analysts and business intelligence experts have been meeting at the eMetrics Marketing Optimization Summit since 2002 to learn how to increase the return on online investments. It's your turn to join the discussion.

Overall the conference was great.

Thanks to Jim Sterne, all the volunteers, speakers and attendees and sponsors for making it such a great event. If you have never attended an eMetrics Summit, make all attempts to attend the next one, I heard it is getting bigger and bigger every year.

This was definitely worth the time and effort.

Anil Batra, Chief Analytics Officer,

Expo Hall Hours
Wednesday 30 November
12:30pm to 5:30pm

Thursday 1 December
9:00am to 5:30pm

Co-Located with eMetrics: Conversion Conference London Predictive Analytics World London


Digital Analytics Association


Diamond Sponsor

Accenture Interactive


Celebrus Technologies



Lanyard Sponsor


Sponsor this Summit