eMetrics Marketing Optimization Summit
San Francisco 2011 - Sponsors
Speed-Trap - www.speed-trap.com
Speed-Trap's unique tag-free™ technology captures, transforms and delivers complete, real-time data on individual online visitors' behavior, environment and experience from any online or mobile app; data to power Customer Data Hubs, driving online and cross-channel behavioral targeting, real-time personalization, trigger-based marketing and interaction management.
Customer Data Hubs are a new way of thinking about managing your online and offline customer interactions. A Speed-Trap powered Customer Data Hub builds and stores records of your visitors' behavior, actions and experience of your business, providing a complete cross-channel view of the customer.
Speed-Trap's content push technology provides real-time, trigger-based, tag-free content injection for online and mobile applications too - add a personalization or rich media overlay to your existing applications.
Add data from your BI systems and drive Basket Re-marketing, Customer Retention, Behavioral Targeting and even Churn Management or Anti-Fraud systems.
Speed-Trap: Complete Online Customer Insight.