DAA Base Camp Workshop 101

DAASan Francisco, Sunday, April 14, 2013
Introduction to Web Analytics 101 – full day

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The official Digital Analytics Association Base Camp workshops deliver a solid foundation of online marketing analytics knowledge and authoritative course material in a workshop environment. DAA Base Camp workshops are designed for marketers and analysts just getting started with web analytics and provide an excellent introduction.

San Francisco Workshop Program: Sunday, April 14 (full day)
Introduction to Web Analytics 101 – full day
9:00am to 4:00pm – Includes lunch and two
Room: Salon 1 & 2
15-minute breaks
Regular Price: $900
Onsite Price: $1,000
Promotions and Discounts: DAA Members save 20%
Venue: San Francisco
Marriott Marquis
55 Fourth Street
San Francisco, CA 94103 USA

What Will You Learn?

Introduction to Web Analytics 101 – full day

Whether you are new to web analytics, new to web management or just need to be sure that you are seeing the forest for the trees, this is the best place to get grounded in the basics. In this introductory workshop you will learn about:


 June  Li

June Li

Founder and Managing Director


June Li is eMetrics Toronto Conference Program Chair and Managing Director of ClickInsight, a consultancy focused on digital analytics and marketing optimization. ClickInsight is a Google Certified Partner in Google Analytics and Google Adwords, and also works with Adobe, WebTrends and other tools. A recognized independent expert in Digital Analytics and a Certified Web Analyst, June is an instructor for two courses at University of Toronto’s iSchool Institute also serves on the Web Analytics Advisory Board for McMaster University. For the University of British Columbia (UBC), she helped create their online Web Analytics Course Program, the first of its kind in the world.

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