Sponsors

Digital Analytics Association

The DAA is a not-for-profit, volunteer-powered association whose mission is advancing the use of data to understand and improve the digital world through professional development and community. Its vision is to create a better digital world through data. The organization has 5,000 members around the world, representing a broad spectrum of expertise.

Dataiku

Dataiku is the centralized data platform that moves organizations along their data journey, allowing them to get in touch with each other. By providing features for technical and non-technical staff alike, a repository of best practices, shortcuts to machine learning and AI deployment / management, and a centralized, controlled, and governable environment, Data is the perfect solution to put agencies and entities in the public sector on their path to AI.

More than 250 customers across the public sector, retail, e-commerce, health care, finance, transportation, manufacturing, pharmaceuticals, and more use data. Dataiku was founded in 2013 and has grown exponentially since. In December 2018, Dataiku www.google.com/url?q=https://pages.dataiku.com/series-c&source=gmail&ust=1565298639324000&usg=AFQjCNEZGlQjDE1dRD7aNyIPxxFyZQR17A">announced a $ 101 million Series C funding round led by ICONIQ Capital.

ObservePoint

For organizations to be truly data-driven, they must answer two vital questions: 1) What is this data telling me about our users? and 2) Can I trust my data?

Since its creation, ObservePoint has empowered data-informed companies to validate marketing tags and optimize digital analytics implementations on an automated platform—giving teams trustworthy data to guide marketing decisions and better connect with their audiences.

Now with Strala by ObservePoint, ObservePoint's platform also provides user insights by creating unified data standards, managing user touchpoints, and generating accurate attribution insights that increase growth and ROI.

For more information visit www.google.com/url?q=http://www.observepoint.com&source=gmail&ust=1583874387504000&usg=AFQjCNHIL5dFpHU8QtkTBmP5AxrC5xE-VQ">http://www.observepoint.com. Follow ObservePoint on Twitter, LinkedIn, and Facebook.

Talkwalker

Talkwalker is one of the world’s leading social data intelligence companies specializing in social listening, advanced analytics, and reporting. We provide fast, actionable insights through superior data and real-time dashboards that are flexible and easy-to-use. Other unique features include image recognition, virality maps, trending scores, benchmarking, and geolocation data. Plus, we provide API integration with your business intelligence systems for a cohesive solution.Talkwalker helps marketers prove the value of their social efforts and tremendously enhances the speed and accuracy of business decision-making.

UBC Continuing Studies

UBC Continuing Studies delivers 100% online digital strategy and media program offerings designed to enhance your professional career in marketing, communications, public relations, media, digital analytics, and digital strategy across the organization. The award-winning Digital Analytics program is offered in collaboration with the Digital Analytics Association (DAA) and is one of our most popular programs with over 1,400 graduates from 60 countries. Also in partnership with the University of California, Division of Continuing Education, UBC Continuing Studies jointly offers the Web Intelligence Certificate. For more information on these programs and our suite of business and technology management offerings, visit our website.

University of California, Irvine Continuing Education - PAW

UCI Division of Continuing Education offers online certificate programs and courses in  Predictive Analytics, Data Science, Big Data and Python.  Our programs were developed in partnership with Predictive Analytics World and are taught by industry professionals. The Predictive Analytics curriculum focuses on developing a comprehensive understanding of the creation and utilization of models by defining business goals, preparing data, developing and verifying a model, then deploying and refining it. The Data Science program includes skills development in data design, management and manipulation with a focus on large SQL and NoSQL databases. For more information, please visit www.google.com/url?hl=en&q=http://ce.uci.edu&source=gmail&ust=1517405163432000&usg=AFQjCNHDdmXk0RJroKL8SYRga25Qxx5XUg">ce.uci.edu

CMSWire.com

CMSWire.com publishes daily news, analysis, interviews and best practices focused on Customer Experience Management, Digital Marketing, Social Business and Enterprise Information Management. Follow us on Twitter @cmswire or join our mailing list for access to exclusive reports, white papers and webinars.