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München
Mar 23-24, 2010
Toronto
Apr 26-29, 2011
Sydney
Apr 22-23, 2010
San Jose
May 3-7, 2010
London
May 17-18, 2010
Paris
JUN 15-16, 2010
Stockholm
Sept 28-29, 2010
Washington DC
Oct 3-7, 2010
Madrid
November, 2010

eMetrics Marketing Optimization Summit™

Call for Speakers – London UK, May 17-18, 2010

The eMetrics Summit was made famous for its focus on clickthroughs, pageviews
and revenues. But measuring website success is only a piece of a much broader
range of subject matter.

The eMetrics Marketing Optimization Summit is going deeper. We're looking for
presentations on the variety of marketing optimization tools and techniques.

  • How can I get the most out of my marketing with the least investment?
  • What are the best tools and techniques for optimizing all of my marketing?
  • How can web intelligence help me run my company?
  • How can we confirm our most valuable customers?
  • How do I calculate the ROI of personalization?
  • How can I spend less, make more and increase customer satisfaction?
  • How do I establish a marketing metrics baseline?
  • How do I correlate offline and online measurements?
  • How do I connect customer satisfaction data with customer behavior data?
  • How do I compare online to other channels of acquisition and distribution?
  • How do I change a corporate culture to embrace marketing experimentation?

This year, above all, this audience wants to know how to

  • Optimize Tactical Programs and Tools
  • Optimize Marketing Intelligence through Integration
  • Optimize B to B and Considered Decision Marketing
  • Optimize Government and Nonprofit Websites
  • Optimize Social Media Marketing Programs
  • Optimize Advertising Spend
  • Optimize Their Marketing Careers

Speaker

Email:
Name:
Title:
Company:
Mailing Address:
City:
State/Province:
Zip/Postal Code:
Country:
Phone:

Submitter (if different from Speaker)

Email:
Name:
Title:
Company:
Mailing Address:
City:
State/Province:
Zip/Postal Code:
Country:
Phone:

Presentation

Presentation Title:
Presentation Description:
(100 Words)
Presentation Level: Introductory / Beginner
Advanced
Personal Bio:
(50 Words)