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Media Sponsors

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eMetrics Marketing Optimization Summit

San Jose 2009 - Sponsor

Unica Corporation - www.unica.com

Unica: Unica Corporation (NASDAQ: UNCA) is a leading global provider of enterprise marketing management (EMM) software and services. The most comprehensive EMM suite on the market today, Unica's Affinium® software streamlines the entire marketing process from analysis and planning to project management, execution and measurement. More than 800 companies worldwide depend on Unica for their enterprise marketing management solution.

When used in conjunction with other EMM modules, NetInsight allows marketers to integrate online and offline behavior tracking and analysis and improve campaign targeting and customer segmentation across multiple channels to truly optimize marketing effectiveness.

Focused exclusively on the needs of marketers, Unica delivers solutions that streamline the entire marketing process from analysis and planning to project management, execution and measurement. Offered on premise or on demand, Unica's solutions deliver web and customer analytics, cross-channel lead and campaign management, and marketing resource management. Today, more than 600 companies worldwide depend on Unica for their enterprise marketing management solutions.

Founded in 1992, Unica is headquartered in Waltham, Massachusetts, with additional offices in the US, Australia, France, Germany, The Netherlands, India, Singapore, Spain, and the UK.