Wednesday, March 20, 8:55am–9:15am • Room 714
Diamond Sponsor Presentation:
Measure Right, Manage Forward, Make a Difference
Larry Freed, President and CEO, ForeSee
Modern consumers are everywhere, all of the time. As this new generation of customer continues to evolve, so must the analytics used to measure the experiences they have with companies and organizations. ForeSee President and CEO, Larry Freed, will introduce Next Generation Customer Experience Analytics as a system of metrics that goes beyond single-number measurements and eliminates outdated metric silos to better support today’s multi-channel, multi-device world we live in. He will explain what this new generation of predictive analytics needs to be and how it can help you create an analytics platform that allows you to measure right, manage forward, and make a difference in your business.