WAA Base Camp Workshops & Regional Meeting

Chicago September 24-25, 2008

The official Web Analytics Association Base Camp workshops deliver a solid foundation of online marketing analytics knowledge and authoritative course material in a workshop environment.

Overview | Course Details | Instructors

Workshop Program and Instructors:	I: Introduction to Web Analytics Instructor – September 24th – Alex Langshur II: Web Analytics for Site Optimization Instructor – September 25th – Josh Manion
Dates and Venue:	September 24 and 25, 2008 Morton’s The Steakhouse, 65 E. Wacker PI., Chicago, IL
Workshop Schedule:	9:00 am to 4:30 pm There will be a one-hour lunch break and two 15-minute coffee breaks.
Early Bird Price Up to September 3:	$695 each workshop or register for both for $1290 Team discount: Each additional team member receives $100 off. WAA members receive 20% discount.
Regular Price Starts September 4:	$795 each workshop or register for both for $1490 Team discount: Each additional team member receives $100 off. Government and Charity organizations receive 50% discount off regular price. May not be combined with other discounts or promotions. WAA members receive 20% discount.
WAA Regional meeting & Reception September 24:	Time: 5:00 to 7:30 PM immediately following the workshop at the same venue. Price: WAA members $45, Non-members $65 Title & Description: Web Analytics: Money, Jobs and Opportunity: Are you considering a new career or business in web analytics? Or maybe you are trying to hire a web analyst? Join fellow marketers, web analysts, ecommerce managers and entrepreneurs at the WAA Regional Meeting and Reception where the highlights of the WAA Job Profile and Compensation Survey will be delivered and a panel of experts will discuss careers and the job market, options for education and opportunities for entrepreneurs. Register for the workshop and/or WAA Regional Meeting now.

Workshop I: Introduction to Web Analytics - September 24th

Whether you are new to web analytics, new to web management or just need to be sure that you are seeing the forest for the trees, this is the best place to get grounded in the basics. This workshop will give you the high level overview of web analytics you need to make your website more valuable to your company.

Workshop II: Web Analytics for Site Optimization - September 25th

How do you make your website better? If this is your challenge, then this is the workshop you’ve been waiting for. You have some experience, but now it’s time to learn more about the business goals and Key Performance Indicators of site optimization, the available tools and the processes needed to make it all work.

Overview | Course Details | Instructors

Web Analytics Association Base Camp is produced in partnership with eMetrics Marketing Optimization Summit

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Washington DC, October 3, 2010

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Blogger’s Report from Base Camp

Overall the WAA Base Camp was an extremely worthwhile investment in time and education. The presentations were interactive, informative and entertaining - leaving me wanting more. I applaud Jim Sterne’s tireless efforts at organizing and providing access to the industry’s best and brightest stars of web analytics.

Read the whole blog report at: WAA Base Camp -- An Analyst’s View

“Learned a ton. Really got a lot out of the day.”

“Appreciated the flexibility in the presentation to go off course to respond to questions we had.”

“Thanks for making me more knowledgeable and valuable as an employee.”