eMetrics Marketing Optimization Summit
October 3-7, 2010
Managing Marketing Metrics
Integrating Outbound Messaging and Inbound Data
Learn clear marketing optimization methods
Deliver the best customer experience
Beat the pants off your competitors
Deep Insight Sharing
Coordinating concepts across media
Correlate customer information from multiple channels
Come with a list of problems to solve
Share insights with the best minds in marketing
Share hands-on experience with peers
- In-Depth Tracks
- Web Analytics Fundamentals
- Advanced Web Analytics
- Years of Experience
- Search Analytics
- Social Media Metrics
- Marketing Management
- Deep Data Diving
- Government and Non-Ecommerce
- eMetrics Marketing Labs
- Marketing Optimization Clinics
Please click here for further information.
- How to establish a marketing metrics baseline
- How to correlate offline and online measurements
- How to connect customer satisfaction data with customer behavior data
- How to compare online to other channels of acquisition and distribution
- How to change a corporate culture to embrace marketing experimentation
This is not about what works best - but how to measure what works best.
- Your company is unique.
- Your website is unique.
- Your results will be unique as well.
Conversion Bash Party - October 4th - 9:30pm - Midnight
If you have purchased a day-long or longer full conference pass to either eMetrics or the parallel Conversion Conference, we invite you to join us for Conversion Bash - the official party of the event.
You don't need a fish, you need to learn to fish.
You don't need to know which creating campaign worked best.
You need to learn how to test campaigns to identify the best use of resources.
This year, above all, you cannot afford to miss the very latest in how to:
- Optimize Your Tactical Programs and Tools
- Optimize Your Marketing Intelligence through Integration
- Optimize Your B to B and Considered Decision Marketing
- Optimize Your Website with tested tools and techniques
- Optimize Your Government and Nonprofit Websites
- Optimize Your Social Media Marketing Programs
- Optimize Your Advertising Spend
- Optimize Your Marketing Career
- Optimize Your Business
From marketing vision and strategy to the testing and tools that make it all work, the eMetrics Marketing Optimization Summit remains the only place where you and your team can find exactly what you need to know right now.
Here's what others have said: Past Attendees Comments
Mon. 8.00am - 7.30pm
Tue. 8.00am- 4:00pm