UPCOMING SHOWS
Putting Marketing Data to Work
Since 2002, the eMetrics Summit has provided marketing professionals with practical, tactical insights on using data to optimize marketing.
Marketing will always depend on killer creative, but even baseball is improved with analytics. eMetrics is where you can:
- Get up to speed on measuring and improving your marketing
- Become more valuable to your company and/or clients
- Make a significant, quantifiable difference
- Further your career
The eMetrics Summit is a diverse community of online marketing professionals, sharing unique ways to glean and apply marketing insight from data.
I ask my speakers to focus on the day-to-day, get-‘er-done tasks that marketing people need to know about – rather than pontificating about how marvelous the future is and how we’re all going to be data scientists and machine learning AI’s will cook our breakfast and brush our teeth.
These speakers deliver the practical, tactical goods rather than the thought-leadership buzzwords. Come learn what you need to know and how to make it happen
– Jim Sterne
Lifetime Association Partner
Top Dog KPI’s: Why Do We Measure?
I recently tripped over the idea of a Key Performance Indicator Hierarchy. It was one of those slap-your-forehead moments. the premise being so obvious I felt dumb for not having thought of it. But there doesn’t seem to be much floating around about the subject...
read moreInfographic: Must-Know Information About the eMetrics Summit
The eMetrics Summit continues to evolve as the ultimate digital marketing analytics conference. Beginning with the launch of the first eMetrics Summit held in Santa Barbara in 2002, through the 74 conferences held around the world to date, over 13,200 alumni have...
read moreeMetrics Chicago Top 10 – TL;DR
The eMetrics Summit in Chicago is behind us but the hints and tips linger on. Any one of these is worthy of its own post, but I’m going to summarize here because… who has time? So, here’s the Too Long ;Didn’t Read version of the most recent...
read moreeMetrics Summit Interview Series: Damion Brown at Data Runs Deep
In anticipation of his presentation at eMetrics Summit in New York City, October 23-27, 2016, we asked Damion Brown, Principal Consultant at Data Runs Deep, a few questions about digital marketing analytics. Check out Damion’s interview in relation to his eMetrics...
read moreeMetrics Summit Interview Series: Laura Patterson at VisionEdge Marketing
In anticipation of her presentation at eMetrics Summit in New York City, October 23-27, 2016, we asked Laura Patterson, President at VisionEdge Marketing, a few questions about digital marketing analytics. Check out Laura’s interview in relation to her eMetrics Summit...
read moreeMetrics Summit Interview Series: Andrew Goodman at Page Zero Media
In anticipation of his presentation at eMetrics Summit in New York City, October 23-27, 2016, we asked Andrew Goodman, President of Page Zero Media, a few questions about digital marketing analytics. Check out Andrew’s interview in relation to his eMetrics Summit...
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