by Jim Sterne | Mar 28, 2016 | eMetrics Marketing Optimization Summit
TL;dr How do you get the decision makers in IT to take analytics seriously? Members of the Digital Analytics Association come to the aid of one of their own with sage advice including: Data Solution Architect within the IT department Grow your internal education...
by Jim Sterne | Mar 11, 2016 | eMetrics Marketing Optimization Summit, Speaker Insights and Interviews
Got one of those emails last week that stopped me from doing whatever it was I was supposed to be doing before I even started looking at Twitter: Good day! I would like a little help convincing our company to send a couple of us to the eMetrics Summit. What would be...
by Jim Sterne | Feb 29, 2016 | eMetrics Marketing Optimization Summit, Speaker Insights and Interviews
eMetrics Summit Interview Series: Lea Pica at Team Demystified & LeaPica.com In anticipation of her presentation at eMetrics Summit in San Francisco, April 3-6, 2016, we asked Lea Pica, Digital Analytics Consultant, Presentation & Data Visualization Coach at...
by Jim Sterne | Feb 22, 2016 | eMetrics Marketing Optimization Summit, Speaker Insights and Interviews
The following is an interview with eMetrics speaker Rand Fishkin, Wizard of Moz, which originally posted here on the SMX Munchen blog. In anticipation of his keynote presentation at eMetrics Summit in San Francisco, April 3-6, 2016, glimpse Rand’s perspective...
by admin | Feb 16, 2016 | eMetrics Marketing Optimization Summit, Speaker Insights and Interviews
eMetrics Summit Interview Series: Matthieu Dejardins at NextUser In anticipation of his co-presentation at eMetrics Summit in San Francisco, April 3-6, 2016, we asked Matthieu Dejardins, CEO and Founder of NextUser, a few questions about pursuing digital marketing...
by admin | Feb 8, 2016 | eMetrics Marketing Optimization Summit, Speaker Insights and Interviews
eMetrics Summit Interview Series: Reid Bryant at Brooks Bell In anticipation of his co-presentation at the eMetrics Summit in San Francisco, April 3-6, 2016, we asked Reid Bryant, Data Scientist at Brooks Bell, a few questions about pursuing digital marketing...
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