Sunday, May 14
Chief Social Scientist
Connected Action Consulting Group
Dr. Marc A. Smith, Chief Social Scientist, Connected Action Consulting Group
“Big Data” is everywhere. The topic is impacting every industry and institution. Big excitement about big data comes from the intersection of dramatic increases in computing power and data storage with growing streams of data coming from almost every person and process on Earth. The pressing question is, how do we best make value of all this data – what should we do with it?
Monday, May 15
Founder and Managing Director
June Li, Founder and Managing Director, ClickInsight
June Li of ClickInsight will deliver this one-day DAA Essential Series workshop for those who are new to web analytics, new to web management or just need to be sure that they see the forest for the trees. This is the best place to get grounded in the basics.
Thursday, May 18
Founder and President
Lee Feinberg, Founder and President, DecisionViz
Lee Feinberg of DecisionViz will teach how to structure a visual story, how to apply the foundations of visual language, and how to work closely with your audience in this visualization workshop.
This workshop will pick up from where the first DAA Essential Series Workshop leaves off. Discover the first steps to using web analytics to improve site design, email marketing/visitor life cycle, social media marketing, and more.